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Artisan coffee roaster machine roasting premium beans at Roasters & Co., Canada. Specialty coffee roasting equipment.

What Makes Coffee “Specialty”? Understanding the Standards and Craft Behind Every Cup

What is specialty coffee? It’s a term that defines premium beans crafted through meticulous sourcing, roasting, and brewing processes. If you've ever browsed a local café menu or scrolled through Instagram’s coffee community, chances are you've seen the term specialty coffee pop up. But what exactly makes a coffee “specialty”? Is it just a marketing…

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